Check to see if your performing name is already in use by another party. Start by searching the U.S. Patent and Trademark Office's Trademark Electronic Search System. Additionally, you should search state trademark databases, the Internet, phone books and general listings. If you attempt to trademark a performing name that is already in use you could face a lawsuit for trademark infringement.
Complete a trademark application with the U.S Patent and Trademark Office. You may obtain a paper from from the USPTO or you may apply online through the Trademark Electronic Application Service, TEAS. Provide the USPTO your background information, a statement as to the types of goods and services you intend to offer under your performing name, and the date you began using your performing name in public.
Upload a specimen showing the use of your mark in commerce to the USPTO. You may submit any specimen you want as long as it is in PDF, JPG, AVI, WAV, WMV, WMA, MPG or AVI format. The purpose of the specimen is to provide actual proof that you are performing under the name you intend to register.
Pay the filing fee associated with your trademark application and submit the application to the USPTO.