How to Trademark a Performer's Name

By Thomas King

As a performer, you want to prevent others from using your name in order to protect your reputation and prevent confusion on behalf of your fans. Registering your name with the U.S. Patent and Trademark Office serves notice to the public, creates a legal presumption that you own the name and allows for the exclusive right to use the name in connection with the goods or services set forth in the registration.

Step 1

Navigate to the Trademark Electronic Search System, click "Trademark Electronic Search System" and "Basic Word Mark Search."

Step 2

Type the name you want to register into the search box and click "Submit Query." A list of registered trademarks with the same name will appear. Even if the name you want to register appears, you may still be able to register the name if doing so will not create customer confusion. For example, if the name that is already registered is associated with "coin purses," you may still be able to register the same name to be associated with "competing in motor sports events."

Protect your brand. Register My Trademark Now

Step 3

Navigate to the Online Filing Trademark Electronic Application System.

Step 4

Select "TEAS Plus Form" or "TEAS Form." The TEAS Plus Form has a lower filing fee. However, the option can be selected only if you agree to the requirements listed. Including, the ability to pay all fees at the time of the filing, the ability to receive all communications through e-mail and the ability to locate the good or services associated with your name in the USPTO's Acceptable Identification of Goods and Services Manual.

Step 5

Click "Submit."

Step 6

Answer each question and click "Continue" after each question. The form is self explanatory. However, there are some things to keep in mind. You must select a good or service associated with the performer's name. For example, if you are a stunt pilot, this might include "Entertainment in the nature of air shows," which is an actual listing in the USPTO's Acceptable Identification of Goods and Services Manual. Additionally, you will be asked to provide information about the trademark name, such as whether you "intend" to use the name in commerce or whether you have already started using the name in commerce.

Step 7

Provide payment information for filing fees when prompted at the end of the form. This includes a separate fee for each class of goods or services.

Step 8

Write down the serial number that you are given at the end of the form. While you will be sent an email confirmation as well, it is a good idea to keep a copy of the serial number. This will help expedite the process if you have questions about your application.

Protect your brand. Register My Trademark Now
How to Nationally Trademark a Name



Related articles

How to Search Trademark Names for Restaurants

A trademark is a phrase, tagline, name, word or design -- or some combination of these elements -- that is unique. Registered trademarks are protected by the U.S. Patent and Trademark Office, and entities that misappropriate these marks can be subject to trademark infringement lawsuits. Many restaurant names are trademarked, often with a logo or image associated with the name to make the trademark more distinctive. The U.S. Patent and Trademark Office provides a search engine that allows people to check and see if a trademark has already been registered.

How to Get a Trademark for a Comic Book Superhero Character

Trademarks cover comic book characters' names and logos. Any character's name or logo used on products offered in commercial trade may qualify as a trademark. A trademark generally contains any combination of original words, signs, symbols, phrases and designs. A trademark may not contain generic or merely descriptive terms, such as "bat" or "man". However, the character name "Batman" qualifies as a unique combination of words and the Batman logo qualifies as a unique design. Registration of comic book character names must not infringe on other trademark owners' rights.

How to Trademark a Pen Name

Trademarks are words, phrases, and symbols that help people distinguish between similar goods made or sold by different parties, such as different types of cola drinks. Generally, a pen name is not entitled to trademark protection unless it is associated with particular good or service, such as a comic strip, cookbook, blog or other writing. For example, "R. Crumb" is the name used by Robert Dennis Crumb. This pen name could be trademarked when used to sell underground comics.

File a Trademark Online. LegalZoom. Learn More. Trademarks

Related articles

How to Trademark a Clothing Label

A clothing label builds its reputation based on its name, logo and designs. The clothing label must choose a name that ...

How to Copyright a Performing Name

Copyright law does not permit you to protect your performing name, as copyright law only allows for the protection of ...

How to Fill in Your Electronic Trademark Application

The U.S. Patent and Trademark Office (USPTO) accepts electronic trademark registration applications online for ...

How to Trademark a Catchphrase

A catchphrase is a slogan or tagline that identifies a person, group or business. Often introduced into pop culture by ...

Browse by category
Ready to Begin? GET STARTED